Privacy Policy

Introduction

VuFindr Inc. ("VuFindr", "we", "us", or "our") builds an operations intelligence platform that connects to a customer's existing CCTV cameras and converts live video into real-time analytics — queue and dwell times, staffing coverage, compliance signals, and loss-prevention alerts — for restaurants, retail, hospitality, and manufacturing sites. We do not sell, rent, lease, or trade personal information to any third party.

This Privacy Policy describes how we collect, use, and safeguard information when you visit vufindr.com, request a demo, or when our platform is deployed at a client site. By using our website or services, you agree to the practices described here.

We may update this policy periodically. The "Last Updated" date at the top of this page reflects the most recent revision — we encourage you to check back from time to time.

Information We Collect

(i) Personal Information

Depending on how you interact with us, we may collect:

• Identity data: Your name, job title, and organization
• Contact data: Email address, phone number, and business address
• Technical data: IP address, browser type and version, device type, and operating system
• Communication data: Messages sent through our contact form, demo requests, or emails
• Usage data: How you interact with our website and marketing content, including pages viewed and links clicked

We collect this information when you:

• Visit or navigate our website
• Submit a "Talk to Us" or pilot-inquiry form
• Communicate with us as a prospective or existing client
• Attend a live demo, expo, or industry event where VuFindr is present

(ii) Non-Personal Data

We also collect aggregated, non-identifying website analytics — browser type, device category, referring URL, and session duration — to understand and improve website performance.

Video & Camera-Derived Data

VuFindr's platform is privacy-first by design. We analyze the video feeds our clients already run — we do not deploy new cameras or covertly capture footage — and our default posture is to extract operational signal, not to identify or retain individuals.

• Aggregate, not identity-based: Outputs like footfall counts, dwell time, queue length, and PPE-compliance flags are generated from video but are designed not to persist biometric identifiers or facial-recognition templates by default.
• No PII retained:In our standard deployment, raw video frames used for real-time analysis are processed transiently and are not stored long-term as part of the analytics output. Any client-elected extended video retention is governed by that client's own policies and local law.
• Client as data controller:The business operating the cameras (our client) is the data controller for footage captured on their premises; VuFindr acts as a service provider processing that footage under contract to generate the analytics they've requested.
• Employee and visitor notice: Our clients are responsible for posting appropriate signage and complying with local surveillance, biometric, and workplace-monitoring laws at their sites. We provide configuration options to support that compliance.
• No cross-client data sharing: Video and analytics from one client site are never shared with, or used to benchmark against, another client without explicit agreement.

How We Use Your Information

We use the personal information we collect to:

• Respond to enquiries and provide information about our platform and services
• Schedule and deliver product demos and manage the sales and pilot process
• Fulfil client agreements and support onboarding, deployment, and account management
• Send service communications such as product updates, security notices, or account information
• Improve our website and product by understanding how visitors and users engage with our content
• Send marketing communicationswhere you've opted in, including product news and event invitations
• Comply with legal and regulatory obligations, including applicable video-surveillance and data-protection law

We will not use your information for purposes incompatible with those above without first obtaining your consent.

Cookies

Our website uses cookies to run correctly, understand site usage, and deliver relevant content. A cookie is a small text file stored on your device that helps us recognize your browser and remember preferences.

Types of Cookies We Use

Third parties that may set cookies on our behalf include Google Analytics, HubSpot, and LinkedIn, each governed by their own privacy policies. You can manage or disable cookies in your browser settings at any time; disabling some cookies may affect site functionality.

Disclosing Your Information

VuFindr does not sell, trade, or rent your personal information or client video data. We may share it only in these limited circumstances:

• Sub-processors and service providers: Vendors who help us deliver our services (e.g., cloud hosting, CRM, email delivery), contractually bound to protect data and use it only for the specified purpose.
• Legal requirements: When required by law, subpoena, or governmental authority, or to protect the rights, property, or safety of VuFindr, our clients, or others.
• Business transfers: If VuFindr merges with, is acquired by, or sells part of its business, personal data may transfer as part of that transaction. We will notify affected users before data becomes subject to a different privacy policy.
• Fraud and security: To detect, investigate, and prevent fraudulent activity or security incidents.

Security

We apply administrative, technical, and physical safeguards to protect data flowing through our platform, including:

• Encrypted data in transit (TLS/HTTPS) and at rest across the platform
• Role-based access controls limiting data access to authorized personnel only
• Secure, access-logged cloud hosting infrastructure
• Regular security reviews, vulnerability scanning, and penetration testing
• Transient processing of raw video streams to minimize the footprint of sensitive footage in our systems

No method of transmission over the internet or electronic storage is 100% secure. If you believe your interaction with VuFindr is no longer secure, contact us immediately at sales@vufindr.com or call +91 99448 65318.

Third-Party Links

Our website may link to third-party sites — industry publications, integration partners, or event pages — for your convenience. These links are provided for reference only; VuFindr does not endorse and is not responsible for the privacy practices, content, or security of external sites.

We encourage you to review the privacy policy of any external website before providing personal information. This policy applies solely to information collected by VuFindr.

Data Retention

We retain personal information only as long as necessary to fulfil the purposes it was collected for, including legal, accounting, or regulatory requirements.

• Enquiry and prospect data is retained for up to 3 years after your last interaction, unless you become an active client
• Client analytics data (aggregate metrics, dashboards, reports) is retained for the duration of the engagement per the applicable client agreement
• Raw video used for real-time analysis is processed transiently and not retained long-term in our standard deployment, unless a client has specifically elected extended retention for audit or compliance purposes
• Marketing preferences are retained until you opt out or withdraw consent
• Website analytics data is aggregated and anonymized after 26 months

When data is no longer required, we delete or de-identify it in a secure manner consistent with our retention schedules and any applicable client agreement.

Your Rights

Depending on your location and applicable law, you may have the right to:

• Access a copy of the personal data we hold about you
• Rectify inaccurate or incomplete personal data
• Erasure of your personal data, subject to legal exceptions
• Restrict processing of your personal data in certain circumstances
• Data portability — receive your data in a structured, machine-readable format
• Object to processing for marketing purposes at any time
• Withdraw consent where processing is based on consent, without affecting prior lawful processing

To exercise these rights, contact us at sales@vufindr.com. We respond within 30 days and may need to verify your identity first.

If you are a resident of the EEA, UK, California (CCPA), India, or another jurisdiction with specific data protection or video-surveillance laws, you may have additional rights — contact us for jurisdiction-specific guidance. If you were captured on camera at a site using VuFindr, requests are generally directed to that business, who controls the camera system.

Changes to This Policy

VuFindr may update, modify, or amend this Privacy Policy at any time. When we do, we update the "Last Updated" date at the top of this page. For material changes, we may also provide more prominent notice, such as a homepage banner or direct email to affected users.

Continued use of our website or platform after any change constitutes acceptance of the updated terms. We encourage you to review this page periodically.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or how we handle your information, reach out:

We acknowledge privacy requests within 2 business days and aim to fully resolve them within 30 days.